How Long Did October Prime Day 2023 Last?
The October Prime Day sales began on Tuesday, October 10th, 2023, and ran through Wednesday, October 11th, 2023. These sales were long-awaited by Amazon Prime members and were a complete hit like the previous year. Amazon membership will cost you $14.99 per month or $139 per year. The membership comes with perks for those who have subscribed. For instance, you can get same-day, one-day, and two-day shipping on several products. Along with that, Amazon’s Prime Big Deal Days will give you access to Lightening Deals which are only available for a few hours. So, buying a membership will help you save a lot of money in the long run.
2023 Prime Day Sales
This year, Amazon Prime members saved over $1 billion through millions of deals that were available on October 10th, and 11th. It was through these sales that Amazon kicked off the shopping season allowing Prime members to get everything they need at discounted prices. The Prime packages that were ordered within the U.S. have mostly been delivered. “… and we’ll continue to offer fast, free delivery across our wide selection throughout the holidays,” says Doug Herrington, CEO of Worldwide Amazon Stores. The Amazon employees have been a great support as the company heads into the shopping season, the CEO further acknowledged.
Sales & Delivery
On the first day of the sale alone, Amazon was able to sell over 25 million products with the same day or next delivery. During the first four hours of purchase, thousands of items were already delivered to the customers.
The Holiday Season Shopping Trends
The shopping trends are hardly predictable each holiday season. However, according to Amazon, this season’s hit categories were home, beauty, apparel, and toys. An increased interest in home appliances has been noticed. Several people bought Alexa-enabled devices. These devices mostly included the Echo and Fire TV. A huge amount of people purchased Apple AirPods Pro (2nd Generation) from this season’s sales. Other popular items included BISSELL Little Green Multi-Purpose Portable Carpet & Upholstery Cleaner.
Shopping Season & Sustainability
Amazon encourages green shopping and offers a variety of sustainable products to its customers. Along with offering environmentally friendly products, Amazon takes other steps that contribute to sustainable shopping. With more than 5,000 electric delivery vehicles, the company delivers to over 1,800 regions and cities across the United States. Moreover, during the Prime Big Deals Days, Amazon saved over 2 million boxes which led to lower average carbon emissions. Hence, the company is a success when it comes to winning customers while keeping its environmental impact in check.
October Prime Day Warms You Up For The Holiday Season
These deals are like a calm before the storm as they will be a good start to your holiday shopping. After this, the other deals like Black Friday, Cyber Monday, and Christmas discounts will roll around and your favorite products will hardly take any time to go out of stock. So, if you see something you really like, don’t hesitate to add it to your cart before all the discount madness begins.
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